TradeEsi Growth Score

FIND WHERE YOUR
GROWTH IS LEAKING.

Your Growth Score gives you a practical view of how well your business turns visibility and enquiries into won jobs, reviews and repeat business — and where the gaps may be costing you opportunities.

62 OUT OF 100

YOUR BUSINESS HAS GAPS.
LET'S FIND THEM.

This 62/100 score is an illustrative example only. Your score is based on what we find in your business.

What We Look At

GROWTH IS MORE THAN GETTING LEADS.

A business can be visible online and still lose work through poor capture, slow follow-up or a weak review and retention process. The Growth Score looks across the customer journey rather than judging one marketing metric in isolation.

01 • GET FOUND

ONLINE VISIBILITY

How easily customers can find, understand and trust your business when they search.

02 • CAPTURE

ENQUIRY PATH

Whether calls, forms and other enquiries have a clear path into the business without disappearing.

03 • FOLLOW UP

LEAD RESPONSE

How consistently opportunities are acknowledged, followed up and moved toward a decision.

04 • WIN

CONVERSION

Where practical, we look at how enquiries progress toward quotes, bookings and won work.

05 • REVIEWS

REPUTATION

How effectively completed work turns into genuine customer feedback that strengthens future trust.

06 • COME BACK

RETENTION

Whether past customers and existing opportunities have a sensible path back into your business.

What It Reveals

DON'T GUESS AT THE PROBLEM.

The point isn't to hand you another dashboard. It's to identify where the customer journey is strong, where it is weak, and which constraint deserves attention first.

WHAT'S ALREADY WORKING

We don't recommend rebuilding things simply because we can. If part of your growth system is doing its job, we want to know that too.

WHERE OPPORTUNITIES DROP OUT

We look for practical gaps — missed enquiries, inconsistent follow-up, weak reputation signals or other friction that may be costing work.

WHAT TO FIX FIRST

Not every weakness deserves equal attention. The aim is to identify the constraint most worth addressing rather than loading the business with unnecessary software.

A BASELINE TO MEASURE FROM

Where evidence is available, the score gives us a starting point so future movement can be demonstrated rather than described with vague marketing claims.

The TradeEsi BUILD Process

FIND IT. FIX IT. PROVE IT.

Growth Score is the front end of a practical process — not a sales trick designed to prescribe the same solution to everyone.

01

BENCHMARK

Establish the starting point and see the business as customers experience it.

02

UNCOVER

Find the real growth constraint rather than guessing at the answer.

03

IDENTIFY

Work out the right-sized response to the constraint we uncover.

04

LAUNCH

Put the agreed growth system to work where implementation is needed.

05

DEMONSTRATE

Measure movement, gather evidence and refine what needs improving.

ILLUSTRATIVE GROWTH SCORE
Example only — not a client result.
62/100
Visibility 72
Enquiry Capture 68
Follow-Up 49
Reputation 76
Retention 45
What You Get

A SCORE WITH A REASON.

The useful part isn't the number by itself. It's understanding what sits behind it and what the findings suggest you should pay attention to next.

✓
A clear overall Growth Score
One starting point for the health of your growth journey.
✓
A breakdown of the key areas assessed
See where the stronger and weaker parts of the journey sit.
✓
Practical priorities
Focus attention on the gaps most worth investigating or improving.
✓
No obligation to buy a TradeEsi service
The Growth Score should be useful before any commercial decision is made.

READY TO FIND THE GAPS?

Get your free TradeEsi Growth Score. We'll look at the customer journey, identify the areas worth attention and give you a clearer picture of where growth may be leaking.

Get My Free Growth Score

MORE REVIEWS. FEWER LOST LEADS. MORE TIME TO RUN YOUR BUSINESS.