GET YOUR FREE GROWTH SCORE

Find out where your reviews, online presence, lead flow and follow-up could be costing you opportunities.
See what to improve first.

Website Performance

See whether your website makes it easy for customers to trust you, understand what you do and contact you.

Google Presence

See how your business appears on Google and whether customers can easily find the information they need to choose and contact you.

Reviews & Reputation

See how your reviews build trust, what customers are saying and whether your reputation helps new customers choose you.

Local Search Visibility

See how easily customers can find your business when they search for the services you provide in the areas you work.

Customer Trust

See whether your online presence gives customers enough confidence to contact you and what may be creating doubt.

Lead & Follow-Up

See how enquiries are captured, responded to and followed up, and where potential jobs may be slipping through the cracks.

WHAT WE CHECK

SEE WHERE OPPORTUNITIES MAY BE SLIPPING THROUGH THE GAPS.

WEBSITE PERFORMANCE

We check whether your website makes it easy for customers to understand what you do, trust your business and take the next step.

WHAT WE LOOK AT

✓ Mobile performance and usability
✓ Clear services and service areas
✓ Calls-to-action and contact options
✓ Trust and credibility signals
✓ Basic technical and SEO health
✓ How easily a visitor can become an enquiry

Google Presence

See how your business appears on Google and whether customers can easily find the information they need to choose and contact you.

WHAT WE LOOK AT

✓ Google Business Profile completeness
✓ Business details and contact information
✓ Services and service areas
✓ Photos and business information
✓ How your business appears in Google Search and Maps
✓ Obvious gaps that may reduce customer confidence

REVIEWS & REPUTATION

See how your reviews build trust, what customers are saying and whether your reputation helps new customers choose you.

WHAT WE LOOK AT

✓ Number and recency of Google reviews
✓ Overall rating
✓ Review consistency over time
✓ What customers are saying
✓ Business responses to reviews
✓ How your reputation compares with local competitors

LOCAL SEARCH VISIBILITY

See how easily customers can find your business when they search for the services you provide in the areas you work.

WHAT WE LOOK AT

✓ Visibility for important local service searches
✓ Service areas and location relevance
✓ Google Maps visibility
✓ Local search competitors
✓ Website signals supporting local searches
✓ Obvious gaps affecting local visibility

CUSTOMER TRUST

See whether your online presence gives customers enough confidence to contact you and what may be creating doubt.

WHAT WE LOOK AT

✓ First impression and professionalism
✓ Reviews and reputation signals
✓ Clear business and contact information
✓ Trust and credibility signals
✓ Consistency across your online presence
✓ Anything that may create customer doubt

LEAD & FOLLOW-UP

See how enquiries are captured, responded to and followed up, and where potential jobs may be slipping through the cracks.

WHAT WE LOOK AT

✓ How new enquiries are captured
✓ How quickly leads receive a response
✓ Follow-up when customers don’t reply
✓ How enquiries and opportunities are tracked
✓ Where enquiries may be getting lost
✓ Opportunities to automate repetitive follow-up

WHY YOUR GROWTH SCORE MATTERS

KNOW WHAT’S WORKING. KNOW WHAT NEEDS ATTENTION.

You can’t improve what you can’t clearly see. TradeEsi assesses the key areas influencing your digital presence and customer growth, giving you a clear baseline and showing where the strongest opportunities for improvement are.