Lead Engine

Lead Capture

Capture new enquiries from your website, forms and campaigns so valuable leads don't slip through the cracks.

Lead Follow-Up

Keep new enquiries moving with consistent follow-up, helping turn more interested prospects into real opportunities.

Lead Tracking

Keep track of every lead and where they are in the process, so you always know what needs attention next.

Lead Reporting

See your lead activity clearly, with practical reporting that shows where enquiries are coming from and how they're progressing.

Lead Management

Bring new enquiries into a clear process so leads can be organised, followed up and moved towards becoming customers.

Lead Insights

Understand which lead sources are performing, spot opportunities and identify where your sales process can be strengthened.

HOW THE LEAD ENGINE WORKS

TURN MORE ENQUIRIES INTO REAL OPPORTUNITIES.

Lead Capture

See how new enquiries are captured from your website, forms and campaigns, and whether valuable leads could be slipping through the cracks.

WHAT WE LOOK AT

✓ How website enquiries are captured
✓ Whether forms are clear and easy to complete
✓ Whether calls and other lead sources are captured
✓ Where new enquiries are sent
✓ Whether important lead information is being collected
✓ Opportunities to improve lead capture

Lead Follow-Up

See how quickly and consistently new enquiries are followed up, and where potential customers may be getting lost.

WHAT WE LOOK AT

✓ How quickly new leads receive a response
✓ Whether follow-up happens consistently
✓ What happens when customers don't reply
✓ Whether follow-up stops too early
✓ Where manual follow-up is still required
✓ Opportunities to automate repetitive follow-up

Lead Tracking

See how leads move through your sales process so you know where every opportunity stands and what needs attention next.

WHAT WE LOOK AT

✓ How new leads enter the sales process
✓ Whether lead stages are clearly defined
✓ How leads move between stages
✓ Whether opportunities are being updated consistently
✓ Where leads may be getting lost or forgotten
✓ Opportunities to improve lead tracking

Lead Reporting

See your lead activity clearly, with practical reporting that shows where enquiries are coming from and how they're progressing.

WHAT WE LOOK AT

✓ Number of new leads received
✓ Where leads are coming from
✓ Lead response and follow-up activity
✓ How leads progress through the sales process
✓ Lead conversion trends over time
✓ Opportunities to improve results

Lead Management

See how enquiries are organised, followed up and moved towards becoming customers without unnecessary admin.

WHAT WE LOOK AT

✓ How leads are organised and prioritised
✓ Whether each lead has a clear status
✓ How tasks and next actions are managed
✓ Whether important opportunities are being missed
✓ Where unnecessary manual admin exists
✓ Opportunities to improve lead management

Lead Insights

Understand which lead sources are performing, spot recurring patterns and identify where your sales process can be strengthened.

WHAT WE LOOK AT

✓ Which lead sources generate enquiries
✓ Which sources produce better opportunities
✓ Lead response and conversion patterns
✓ Where leads commonly stall or drop out
✓ Trends in sales activity over time
✓ Opportunities to strengthen the sales process

WHY LEADS MATTER

TURN MORE ENQUIRIES INTO MORE CUSTOMERS.

Every enquiry is a potential customer. TradeEsi helps you capture, organise and follow up leads consistently, so fewer opportunities are missed and more enquiries have the chance to become real work.